Most business owners assume that slow websites are normal — but they aren’t. In this video, we break down why most websites load slowly using simple drawings and real-world examples, without any technical jargon.

This article summarizes the key points from the video.


Why speed matters

A slow website doesn’t just feel bad — it affects your business.

Fast websites mean:

  • more trust
  • higher conversions
  • better user experience
  • lower operating costs

Speed is not a technical detail. It’s a business advantage.


The real reason websites are slow

It’s not one problem — it’s a combination.

Most websites load far more code, scripts, and features than they actually need.

In the video, we compare this to carrying a heavy box when all you really needed was a bicycle.


The 5 main causes of slow websites

1. Heavy Themes

Themes often include sliders, galleries, and animations you never use — but your browser still loads all of it.

2. Too Many Plugins

Every plugin adds more code, more requests, and more chances for slowdowns.

3. Unoptimized Images

Photos uploaded directly from a phone can be 3–5 MB each, quickly slowing the entire page.

4. Cheap Shared Hosting

Your site may be sharing resources with hundreds of other websites, making everything slower.

5. Too Much JavaScript

Chat widgets, trackers, popups, analytics — scripts stack up and block the page from loading quickly.


The takeaway

Most websites are slow because they’re overloaded, not because they’re poorly designed.

When you remove the clutter:

  • websites load instantly
  • performance increases
  • maintenance becomes easier
  • the hosting cost drops

Modern static architecture solves many of these issues naturally — and we’ll explore that in upcoming videos.


Watch the Video

Here’s the full explanation: